Project

AI

AI Video Generation with Look.Insite

A collaborative project with Look.Insite to create hyper-realistic digital avatar videos using AI.

YEAR

2025

TEAM

Aashwin Shrivastava, Shakti Shrivastava, Nico Clark

TECH-STACK

AI

LOCATION

Germany

Published on: November 21, 2025

Transforming Visual Storytelling with AI Videos & Digital Avatars: Our Experience with VEO 3 & Look.insite

The landscape of content creation is changing faster than ever. Traditional video production — involving cameras, sets, actors, and large crews — is now being reimagined through AI-driven video and avatar generation. Brands can create cinematic-quality content in a fraction of the time and cost previously required.

Recently, we collaborated with Look.Insite to produce hyper-realistic digital avatar presenter videos powered by VEO 3, incorporating both real-shot backgrounds and fully AI-generated environments. The final polish, motion design, and editing were completed by the expert Look.Insite post-production team.

This project demonstrated the real-world power of AI to accelerate video creation, enhance creative control, and expand storytelling possibilities.

Building Hyper-Realistic Avatars with VEO 3

Our goal was to create lifelike digital humans capable of delivering scripted content with natural expressions, accurate lip-sync, and emotional authenticity — without the need for repeated filming or physical studio setups.

What We Produced

  • High-fidelity avatar videos generated using VEO 3

  • Character image generation to design and refine avatar identities

  • Real-shot environment integration for grounded realism

  • Fully AI-generated background scenes for cinematic flexibility

  • Voice tone & expressive delivery control parameters

  • Final visual finishing, motion graphics, overlays & sound by Look.Insite

Note: After completion of the project, we explored early capabilities of SORA 2 for future creative possibilities. These tests were done after the final delivery and were not part of the delivered production.

Production Workflow

Our streamlined generation-to-production process:

  1. Character image generation & avatar vision design

  2. Script preparation and expressive performance setup

  3. Background selection (real-shot plates or fully AI-generated scenes)

  4. Primary avatar video generation using VEO 3

  5. Iterative refinement and rendering

  6. Post-production finishing by Look.insite
    (motion graphics, color, composition, sound & campaign packaging)

Result

What once required days or weeks in a studio was completed in a high-speed AI-first pipeline, enabling rapid experimentation and refinement.

Practical Impact for Look.insite


Benefit

Output

Scalable content creation

Multiple avatar-based explainer & campaign videos

Creative flexibility

Control over both real and AI-generated environments

Consistent brand identity

Unified presenter across all visual touchpoints

Major time & cost efficiency

No physical set, no reshoots, no crew logistics

This approach empowered Look.insite to build polished, cinematic content tailored to campaign needs and creative direction — at unprecedented speed.

The Future: Real-Time Digital Humans

This project is just the beginning. Expanding capabilities now include:

  • Real-time AI presenters for live interaction

  • AI-led product demo guides and virtual showroom hosts

  • Dynamic digital personalities that evolve with audience context

  • Synthetic brand ambassadors for always-on engagement

AI video is evolving into a new category of communication — emotionally intelligent, adaptive, and infinitely scalable.

Final Thoughts

AI-generated video isn’t replacing traditional production — it’s unlocking a new creative formula where high-quality storytelling becomes faster, more flexible, and more accessible.

Our collaboration powered by VEO 3, supported by Look.insite for expert post-production finishing, demonstrated how AI can reshape modern content creation and redefine what’s possible for visual communication.

We’re excited for what comes next — and how brands can leverage AI to deliver immersive, dynamic, and engaging experiences at scale.

Project Feedback

Project Feedback

Project Feedback

Alan Kay

"The best way to predict the future is to invent it."

Deutschland
Mittelbachstraße 66, 53518 Adenau
India
A-Wing, Ist Floor, A55/12, DLF Phase I, Sector 28, Chakkarpur, Gurugram, Haryana 122002, India
© iiterate Technologies GmbH
All rights reserved

Alan Kay

"The best way to predict the future is to invent it."

Deutschland
Mittelbachstraße 66, 53518 Adenau
India
A-Wing, Ist Floor, A55/12, DLF Phase I, Sector 28, Chakkarpur, Gurugram, Haryana 122002, India
© iiterate Technologies GmbH
All rights reserved

Alan Kay

"The best way to predict the future is to invent it."
Deutschland
Mittelbachstraße 66, 53518 Adenau
India
A-Wing, Ist Floor, A55/12, DLF Phase I, Sector 28, Chakkarpur, Gurugram, Haryana 122002, India
© iiterate Technologies GmbH
All rights reserved