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The Expanding Horizons of AI: Bridging Awareness and Real-World Value

The pace of innovation in artificial intelligence continues to accelerate, yet many businesses remain only partially aware of the practical value AI can already deliver across industries. As iiterate Technologies highlights, there is still a significant gap between what is technically possible and what is commonly understood by decision-makers.

Some of the most promising applications include:

• Defect analysis to identify quality issues faster and more accurately

• AI-driven image generation to support marketing and creative teams

• AI Agent–based workflow automations that optimize operational efficiency

• Intelligent chatbots for both internal knowledge access and external customer engagement

However, the company also notes that one recurring challenge lies in customers’ uncertainty or limited understanding of AI systems, which can sometimes lead to misaligned expectations. Clear communication about outcomes and limitations remains essential.

As iiterate’s experts emphasize, transparency about expected results—and about which outcomes are probable but not guaranteed—is key to successful AI adoption. Ultimately, the accuracy and performance of AI-driven solutions depend heavily on the quality, diversity, and completeness of input data.

Read the full article on Malt.